OUR TEAM

Our team is comprised of industry experts from some of the fastest growing brands in the space.

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Melissa facchina

CEO - FOUNDER

Melissa boasts extensive manufacturing and operations experience, cultivated from an early age through hands-on observation of strategy, planning, and execution at Johanna Foods, Inc., one of the country’s largest dairy and beverage companies with the most state-of-the-art facilities in the business. From hand-palletizing yogurt containers at an early age to managing top strategic accounts, Facchina has handled all facets of scaling privately-held food and beverage businesses.

AREAS OF FOCUS

Strategy, Negotiations, JVs, Manufacturing & Supplier Agreements, Operational plan and strategy, CapEx, Crisis Management, IP protections, Creative Manufacturing Solutions, Insurance, Investor relations, Organizational Design. 

PRODUCT EXPERTISE

Plant-based analogs, Yogurt, Aseptic and ESL Beverages

WORDS TO LIVE BY: Success is what you do before and after you do everything you’re supposed to do. - Daymond John

DAVID MCCORMICK

CHIEF OPERATING OFFICER

David joined Siddhi straight out of his role as VP of Operations at Jackson’s Honest, one of the country’s fastest-growing snack brands. David thrived at Jackson’s Honest where his talents were utilized outside of operations as part of the Executive Team. Involved heavily in fundraising, sales, strategy, and marketing. Most notably before Jackson’s Honest, David spent 8 years at Whole Foods Market. When David left Whole Foods he was the Grocery Coordinator in the Rocky Mountain region and responsible for a quarter of a billion dollar program.

AREAS OF FOCUS

Client Management, MSRP Evaluation, Pricing Strategy, Financial Modeling, Cash Flow, Fundraising, COGS Analysis, Margin Analysis, Channel Strategy, Operational Accounting, Sourcing, Distribution Strategy, Packaging Review. 
 

PRODUCT EXPERTISE

Snacks, Chips, and Puffs

WORDS TO LIVE BY: Winners never quit and quitters never win. -Vince Lombardi

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ASHLEY ZAGER

HEAD OF CLIENT SUCCESS

Ashley joined Siddhi after leading the rapid growth and scale of The New Primal, one of the country’s fastest-growing cross-category brands, making their mark in meat snacks and expanding to marinades, sauces, and dressings. She lead the company from conceptualization through extensive revenue and team growth, managing 6 co-manufactures, across 3 product categories. Ashley managed and built all facets of operational foundations for accelerated growth – warehousing and distribution, Certifications, 3PL management, co-manufacturing management, EDI and ERP onboarding and management, inventory and MRP controls, packaging realization, USDA and FDA label approvals, and supply chain management. 

AREAS OF FOCUS

Logistics strategy, production scheduling, materials planning, inventory, sourcing, fulfillment, distribution, EDI, certifications (Gluten-Free, Kosher, Non-GMO, etc.), operational accounting management, ERP management, warehouse on-boarding and management, Amazon fulfillment, packaging evaluation and set up, label review and compliance.

PRODUCT EXPERTISE

Meat snacks – Sticks and Jerky; Condiments,  Sauces, and Marinades

WORDS TO LIVE BY: Plan your dreams and then work your plan. - Scott Alexander

ERIC MANENKOFF

DIRECTOR OF COMMERCIALIZATION

Eric joins Siddhi with a combined 10 years of operations experience, most recently as the Director of Operations at Peanut Butter & Co., where he served as a member of the company’s leadership team. During his tenure, he managed the company’s inventory, production planning, and supply chain, as well as developed and executed company-wide strategies. Eric lead the implementation team as the company upgraded their ERP and EDI systems. He is also experienced in the execution of various process improvements, cost savings initiatives, 3PL and co-manufacturing management, new product development, EDI process flow, and data analytics.

AREAS OF FOCUS

Product startup and commercialization process, project management, continuous improvement, margin improvement, manufacturing assessment and analysis, supply chain, sourcing, third party logistics, data and analytics.

PRODUCT EXPERTISE

Peanut/Tree Nut Butters and Shelf Stable CPG

WORDS TO LIVE BY: Without continual growth and progress such words as improvement, achievement, and success have no meaning.
- Benjamin Franklin

Cody BERENSON

DIRECTOR OF OPERATIONS

Cody boasts extensive experience in the beverage category, most notably serving as the Head of Procurement and Supply Chain for WTRMLN WTR where he was key in COGs assessment and reduction, implementing global supply programs for key ingredients and launching new product lines. Prior to his time at WTRMLN WTR, Cody served as the Sr. Manager of Operations and Supply Chain for Purity Organic, a nationally distributed organic RTD beverage company.  While at Purity, Cody oversaw all day-to-day operations tasks, ranging from conceptualization to commercialization.
 

AREAS OF FOCUS

Materials Resource Planning, Production Mapping, Inventory Control, ERP Management, and Fulfillment. 

PRODUCT EXPERTISE

Shelf-Stable and HPP Cold Pressed Beverages; Home Care CPG

WORDS TO LIVE BY: Make each day your masterpiece. - John Wooden

KATHARINE ATTWELL

DIRECTOR OF OPERATIONS

Katharine joins Siddhi straight out of her role as Head of Supply Chain at Fever-Tree USA, one of the fastest-growing companies in the premium mixer space. Katharine oversaw all components of the US supply chain including forecasting, supply planning, inventory management, customer service, procurement, and import logistics. Previously, Katharine was Senior Manager of Supply Chain at RUNA, where she worked with multiple co-manufacturers and oversaw every step of the production planning process from materials management to post-run yield analysis. Katharine also supported several new product development initiatives through COGS assessments, new supplier management, attending graphics pilots, and organizing production trials.

 

Katharine has obtained certificates of completion for the Foreign Supplier Verification Program, Applying HACCP Principles, and is a Preventative Controls Qualified Individual. 

AREAS OF FOCUS

Supply planning, demand planning, co-manufacturer management, procurement, supplier management, inventory management, import logistics, new product launches

PRODUCT EXPERTISE

Shelf-stable beverages - carbonated soft drinks and mixers, energy drinks, tea

WORDS TO LIVE BY: Success is a journey, not a destination. The doing is often more important than the outcome. - Arthur Ashe

JENNIFER YATES

DIRECTOR OF CLIENT PROJECTS + PARTNERSHIPS

Jennifer joins Siddhi after a long tenure at Pitney Bowes building transformative business analytics tools for household names in the global marketplace.  As a senior project manager, she quickly became a trusted partner for Mastercard, FedEx, Ellie Mae, and several US retail chains, who relied on her attentiveness, responsiveness, and integrity to help them make sound, data-driven business decisions. Pitney Bowes recognized her success with the 2018 Leadership Award for Innovation.  She also earned national and statewide recognition in her prior career as an entrepreneur in boutique retail, for which she was featured in multiple national magazines, including ElleGirl.  In 2003, she received the State of Michigan Best Small Business Award, and she spoke at Governor Jennifer Granholm’s “cool cities” conference, a major event gathering over 1,400 business leaders.  As a cultural leader, Jennifer co-founded and co-organized The Shadow Art Fair, a first-of-its-kind biannual event for the Southeast Michigan alternative arts scene with a thriving legacy to this day.

AREAS OF FOCUS

Client Management, Project Management, Process Improvement, Relationship Building, Analytics and Modeling, Agile Principles, Business Strategy, Creative Problem Solving, Technology and Data, Event Planning.

PRODUCT EXPERTISE

Plant-based eater and enthusiast since 2006.

WORDS TO LIVE BY: You don't need a silver fork to eat good food." . - Paul Prudhomme

CASEY PLACHEK

OPERATIONS MANAGER

While earning her education from a top-ranked Operations Management Program at Ohio State University, Casey worked in a small family business making dehydrated snacks and learning about new ingredient innovation in the natural and vegan food segments. This later led her to pursue multiple careers within supply chain including replenishment buying in the Whole Foods Market Florida region, planning mass production of Starbucks’ sandwiches and process planning and execution for a Top 5 Global Beauty Company. Casey’s accomplishments include reducing on-hand inventory, increasing long-term visibility to labor planning, analyzing data trends to develop strategic execution plans, and increasing on-time fulfillment %. In 2019, Casey lead multiple projects on an Operations Floor that lead her to become an accomplished Lean Six Sigma Green Belt. She plans to expand her education and pursue her PMP certification in 2020.

AREAS OF FOCUS

Daily Operations, ERP Assessment and Implantation, EDI, Client Satisfaction. 

PRODUCT EXPERTISE

Fresh Products, Short Shelf-life Perishables, Beauty and Cosmetics

WORDS TO LIVE BY: Food is a family matter. - Jo Kicklighter (Casey’s Grandma!)

JAKE WYSOCKI

OPERATIONS MANAGER

Jake joins Siddhi after his introductory CPG experience with Denver based WTRMLN WTR. While he boasts formal financial training, Jake had the Ops calling and elected to transition from a role with a financial focus to an operational position. With that, he spearheaded a materials management initiative to reconcile and address inventory mismanagement. His most recent accomplishments include the design and implementation of an analytical model designed to optimize the supply chain to deliver the lowest possible COGS. 

AREAS OF FOCUS

Inventory Management, Co-Manufacturer Management, ERP Management, Order Fulfillment, Production Planning, Analytics, Supply Chain Efficiency and Improvement, COGS reporting, Procurement

PRODUCT EXPERTISE

Shelf-Stable and HPP Cold Pressed Beverages

WORDS TO LIVE BY: Don’t put off until tomorrow what you can do today. - Benjamin Franklin

© 2020 by Siddhi